How it works
Keep the customer’s next step simple.
A review link by itself is not a process. The useful part is knowing when to offer it, how to offer it, and what happens when a customer needs help instead.
Start with a completed job. Not a guess about the customer.
Maybe the issue is not that your business needs more review requests. Maybe it needs one clear routine after the work is complete.
Choose the moment
Use an objective completed-service trigger. Keep the rule simple enough that your team can follow it without a script or a judgment call.
Offer the same invitation
Every eligible customer receives the same optional invitation. There is no rating question before the link and no separate public path for customers expected to be positive.
Use the client-owned destination
The link opens the local business’s own Google review experience. You On Review supports the process. It does not pretend to be the business that performed the service.
Keep the concern route visible and separate.
When a customer wants to share feedback
The review route is easy to find and optional. The customer decides whether to use it and what to say.
When a customer needs help
The business provides a visible phone, email, or approved form route. The contact route is there for every customer, not only for a customer who is unhappy.
The least intrusive first move
Build the small system before you build the big one.
We begin with one location and one repeatable handoff. If the team uses it and customers understand it, then you have something worth improving.